In this guide, you will get some insight on the kinds of business models that are best suited for Facebook ads and how to turn them into lucrative campaigns. This guide will encompass some of the most common errors made by markers and the most significant factors for the success of you ad campaign.

Some of the topics covered:

• The Principles Behind Facebook Ads
• Who is Best Suited to Advertise on Facebook?
• Conversions with Minimal Friction
• Business Model
• Targeting Facebook Advertisements: How is it done?
• Targeting by Precise Interests
• How to Create Images
• The Rotation of Advertisements
• Facebook Ads Bidding
• Landing Pages
• Tracking Performance
• And much, much more!